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Platform & Success

9 posts
PPlatform & Success
The 'Product Trial' Scholarship: Driving First-Time Purchase Intent Through Grants
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  • 3 minute read

The ‘Product Trial’ Scholarship: Driving First-Time Purchase Intent Through Grants

  • byMelanie
  • June 11, 2026
  • 55 views
For DTC founders and CMOs, the standard user acquisition playbook has become painfully predictable—and unsustainably expensive. You launch…
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GGen Z Trends & Insights
The Six-Figure Weight: How Brands Can Win Gen Z by Solving the Student Debt Crisis
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The Six-Figure Weight: How Brands Can Win Gen Z by Solving the Student Debt Crisis

  • byMelanie
  • May 18, 2026
  • 172 views
For today’s CMOs and media buyers, the challenge isn’t just finding Gen Z—it’s finding a way to matter…
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CCMO Corner
Compliance as a Competitive Advantage: Navigating the FCC’s New Consent Rules
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  • 3 minute read

Compliance as a Competitive Advantage: Navigating the FCC’s New Consent Rules

  • byMelanie
  • April 30, 2026
  • 230 views
In the world of lead generation, the “Wild West” era has officially ended. The FCC’s recent ruling on…
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CCMO Corner
The Legal Blueprint: Navigating Contest Laws & Scholarship Compliance
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  • 3 minute read

The Legal Blueprint: Navigating Contest Laws & Scholarship Compliance

  • byMelanie
  • April 23, 2026
  • 218 views
For many Marketing Directors, the idea of launching a corporate scholarship is inspiring—until they sit down with their…
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PPlatform & Success
5 Ways to Craft Scholarship Descriptions Gen Z Will Notice
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  • 3 minute read

5 Ways to Craft Scholarship Descriptions Gen Z Will Notice

  • byMelanie
  • November 20, 2024
  • 1.9K views
5 Ways to Craft Scholarship Descriptions Gen Z Will Notice Gen Z, the digital natives, are a unique…
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PPlatform & Success
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  • 4 minute read

ScholarshipOwl for business vs. Evalato – Which is the Best Scholarship tool?

  • byMile
  • April 21, 2022
  • 3.1K views
  • No comments
In your search to find the best possible app to manage your scholarships, you’re bound to shop around.…
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PPlatform & Success
how to make your scholarship more equitable
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  • 3 minute read

5 Ways to Make your Scholarships More Equitable

  • byMile
  • June 25, 2021
  • 3.0K views
  • No comments
If you’ve set out to improve a student’s life with a scholarship, your main aim is to make…
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PPlatform & Success
scholarship software
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  • 4 minute read

5 Elements to Look for in a Scholarship Software

  • byMile
  • April 25, 2021
  • 2.2K views
  • No comments
So, you’ve decided that you’ll no longer rely on Excel spreadsheets and email threads to run your scholarship…
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PPlatform & Success
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  • 5 minute read

9 Essential Features Of A Great Scholarship Management Tool

  • byMile
  • March 12, 2020
  • 4.0K views
  • No comments
If you’ve just got started with your scholarship journey, you’ve probably realized that launching, managing and awarding scholarships…
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  • The ‘Product Trial’ Scholarship: Driving First-Time Purchase Intent Through Grants
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